Prudential Real Estate Feeds Listings to Cyberhomes, Google Base and Oodle!
Affiliate Listings Now Display on Nine Real Estate and Search Sites
IRVINE, Calif. – Prudential Real Estate Affiliates, Inc., a Prudential Financial, Inc. [NYSE: PRU] company, today flowed at least 140,000 for-sale property listings to Internet hot spots Cyberhomes.com, Google Base™ and Oodle. The move positions Prudential Real Estate affiliates’ listings in front of the growing ranks of consumers who shop online for real estate and related services and information.
“We’re sending our affiliate listings to Cyberhomes, Google Base and Oodle for a couple of simple reasons: The sites are very popular among consumers, and each offers a rich search experience with a lot of useful information,” said Laurie Keenan, president of Prudential Real Estate. “Our listings as well as our services and resources are now readily available to the millions of consumers who frequent these great Internet sites.”
Prudential Real Estate teamed with Cyberhomes earlier this month to offer “Value Range Estimates” and “Property Profiles,” free consumer services now available on Prudential.com/realestate. Through Cyberhomes, Prudential Real Estate listings also will appear on AOL.com.
Moreover, Prudential Real Estate’s marketing plans include display and banner advertising on Cyberhomes and Oodle.
Google Base enables structured data such as real estate listings to better surface on the Google search engine improving the quality of search results. Real estate listings from Google Base are available on Google Maps™. Google, Google Base and Google Maps are trademarks of Google Inc.
Oodle allows consumers to buy and sell through online classifieds. Bringing together more than 40 million listings from over 80,000 sites, Oodle improves the way people buy and sell locally. Oodle offers the most comprehensive search, convenient email alerts and information to empower consumers to make better buying decisions.
Prudential Real Estate and Relocation Services, Inc. is Prudential’s integrated real estate brokerage franchise and relocation services business. Prudential Real Estate franchises are independently owned and operated.
Prudential Real Estate is one of the largest real estate brokerage franchise networks in North America, with more than 2,100 franchise offices and approximately 64,000 sales professionals in the franchise Network as of March 31, 2008.
For more information, please contact one of Prudential Malibu Realty’s local locations in Malibu and Topanga.
Malibu (310) 456-6431
Topanga (310) 455-3200
This press release was posted on 2008-07-01
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